Why do companies give famous people freebies purely because they are, well, famous?
Take Nandos for example, they give/gave celebs a free marinated chicken wing or so just for mentioning them on Twitter. No wonder those people are rich, they don’t have to pay for anything. They have the money, they should pay more. It’s no loss to them until they turn to the booze, break down, become bankrupt and hang themselves in the bathroom. That’s how business works; you set the price low when the demand is low, to tempt customers into buying the product and when demand is high, you raise the price because it’s now a money-spinner.
I’ve never been to Nandos but it’s us commoners who keep them in business, HAVING to pay for their shit and not get given it to us on a silver platter due to our status in society. You’re gonna get some buffoon saying that “celebrities are plugging them free of charge, the chicken wing is their cut for advertising” but that’s not true, I don’t think I’ve been hooked into buying something because Marcus Tudgay gave it a mention. That technique only works on brainwashable irrational thinkers, like 7 year olds but then it’s their parents who have the money, the kids have very little say.
EA, another company, give footballers free PS3s just because they feature in their FIFA series. I don’t see how that logic works, if we only count the dealings between EA and footballers (ie. taking away the consumers) then the company would be making a loss. Licensing players/teams/leagues costs a bomb and then there’s the authenticity; who wants to play a game where Marcus Tudgay is given any old face that resembles no one? 3D imagery isn’t exactly free and that stuff’s optional. We give EA millions annually so we have a game with shiny new kits but a major flaw, which is half-arsedly covered over whenever they please to come to it, if ever.
Even though I’ve not bought FIFA since number 11 because my PS3’s been broke since spring 2011, I’ve been a loyal customer to EA since FIFA 10 because PES turned crap on next-gen, where’s my free PlayStation which burnt out for playing their games too much? It broke whilst playing GTA: Vice City though, took me almost a year and a half to get the disc out and I still haven’t given it back to the owner. Marcus Tudgay doesn’t need a red PS3, he has like 5 as it is, he doesn’t need an extra one. Us plebs are not the waste of corporate resources, au contraire, we’re the exact polar opposite. We give them the resources to waste yet it’s us left out in the cold, whilst the resource wasters are being kept warm and dry.
I’ve been called a communist before, regarding the Jimmy Carr tax avoidance malarky last year. It was because I said that the uproar wasn’t that Jimmy was paying very little tax, it was that everyone else paid a proportionally high percentage of it compared to him. It is true though; if you found a way to only pay 1% tax on your earnings, you’d be the smuggest bastard in all of the land. Carr makes millions a year so what is a hundredth of £1000000? £10000, which is still a lot more than the average Brit pays to the taxman per annum.
I don’t find the term ‘communist’ derogatory, I’m not American. Communism itself is flawed, everyone isn’t equal because they always have a dictator to set things straight and silence the nay-sayers, that’s probably because there never had been a democratic communist country. The Swiss government are more communist than China, USSR, North Korea, whatever; they don’t have a leader but a committee of representatives for each division of Switzerland. They do pick one to definitively rep their country each year because they’ll look daft if they bring an entire committee to a world leaders’ summit, where every other nation has one or two reppers. Anarchy is true communism because everyone is equal, no one has power, it’s a frantic free-for-all between everyone.
Enough about money-spinning, we all have heard of the Fabrice Muamba story, right? Footballer, fled war-torn Zaire, had a heart attack, died for 70-odd minutes, resurrected, miracle. You know he was given an honorary doctorate by the University of Bolton for collapsing on a football pitch. Granted, it was the University of Bolton, the Key Stage 1 SAT exams at the end of year 3 are of a higher academic value but do you deserve anything for accomplishing nothing of note? So what he didn’t stay pan bread, he shouldn’t get an honorary degree for it. It’s the people who helped saving that are worthy of something, then again they probably do have qualifications of some considerable prestige already which they earned, not given to them by the University of Bolton.